Art as fashion

Published on 1 February 2026 at 17:22

Where Art Meets Fashion: My Avant-Garde Journey With Moretta

Fashion, to me, has always been more than clothing.
It’s emotion.
It’s storytelling.
It’s art in motion.

Through Stacey Lee’s Boutique and my fashion label Moretta, I create pieces that live somewhere between romance and rebellion, softness and strength, elegance and edge. Every gown, every hair sculpture, every photoshoot is treated as a living artwork.

From Fine Art to Fashion Fantasy

My creative journey began in the world of visual arts. I spent over twenty years working across mixed media, conceptual design, exhibitions, and teaching, building a deep understanding of form, texture, emotion, and storytelling. After completing my Degree in Visual Arts, I realised fashion was simply another canvas.

I didn’t leave art behind.
I expanded it.

Fabric became my paint.
Hair became my sculpture.
The human form became my gallery space.

The Moretta Signature: Romance With an Edge

My designs are not traditional, and they’re not meant to be safe.

I blend:

• Flowing romantic silhouettes
• Bold contouring and dramatic structure
• Avant-garde hair artistry
• Cinematic, story-driven styling

My style is often described as raunchy romance couture , where softness meets power and beauty meets boldness. From ethereal garden gowns to gritty graffiti couture, I love exploring contrast and emotion through fashion.

Building a Brand With Purpose

Through my online boutique, custom collections, and gown rentals, I currently generate around $25,000 a year, while continuing to expand my creative reach. But Moretta is about so much more than sales.

My vision is runway.
Not just showcasing clothes, but creating immersive fashion experiences where hair, makeup, music, and storytelling become one powerful performance.

Runway, for me, is art in motion.

Fashion Rooted in Resilience

My work is deeply personal. As a single mother of five who has navigated hardship, creativity became my strength and my way forward. Every collection carries themes of resilience, transformation, and fearless self-expression.

Fashion allows me to turn lived experience into beauty.

It’s healing.
It’s empowerment.
It’s storytelling without limits.

.